Skip to main content
UOIT Home

Search


Current filters:
Start a new search
Add filters: Use filters to refine the search results.
 | 

Results 1-3 of 3 (Search time: 0.002 seconds).

Item hits:

DateTitleAuthor(s)
Feb-2017Cooperative advertising for competing manufacturers: The impact of long-term promotional effectsKarray, Salma; Martin-Herran, Guiomar; Sigue, Simon-Pierre
Feb-2017Assessing the profitability of cooperative advertising programs in competing channelsKarray, Salma; Martin-Herran, Guiomar; Zaccour, Georges
3-Sep-2021Cooperative advertising in competing supply chains and the long-term effects of retail advertisingKarray, Salma; Martin-Herran, Guiomar; Sigue, Simon Pierre